Ghost clothing images are currently the most popular way of presenting garments online and in print catalogues. Since 2014, we have been successively providing our Clients with high-quality clothing images, taken on an invisible mannequin, consistent with the entire collection, characterised by high quality and excellent colour reproduction.
We have a spacious studio, professional equipment and a wide range of mannequins - women's, men's and children's. In addition, we also take photos of garments on a flat top (flatlay) and on a hanger (flatshot). Among our realisations You will find the full range of products, from socks to jackets or dresses.
Clothing photography is a type of photography that focuses on presenting clothing and accessories in a way that appeals to potential Customers. It is often used in advertising, marketing and sales to capture the attention of potential Consumers and encourage them to purchase products.
Apparel photography can include a variety of shots, such as catalogue photography, photography on a model or mannequin, detail and accessory photography and abstract or contextual background photography. An important part of photographing garments is using the right light to bring out the details and textures of the fabric and to get the colours right.
Such photographs are an important part of the fashion and apparel industry. They allow companies to present their products in an attractive way, attract customer attention and increase sales.
When photographing garments, it is also important to use the right image processing techniques, such as retouching, colour correction, removing imperfections, adjusting contrast and colour saturation, to achieve the best possible effect. Clothing images can also be used for educational purposes, e.g. in schools, universities or training courses for clothing professionals, showing how to present products to customers in the most attractive way. In recent years, with the development of e-commerce, garment photography has become even more important, as Consumers are increasingly buying products online and photos play a key role in their purchasing decisions. Nowadays, many companies outsource professional images to apparel photography experts or advertising agencies, which, combined with the right image manipulation and retouching techniques, allow for an eye-catching product presentation and increased sales.
Here are some of the most popular ones:
- Catalogue photographs - these are photographs of clothing displayed on a white background and are used as the main way of presenting the product in catalogues, online shops, websites, etc. These photos present the garments in the most realistic way, allowing customers to look at the product up close.
- Sessions with models or on a mannequin - these are photos of garments shown on live models or mannequins to help the Consumer get a better idea of what the product will look like in real life. These photos are usually more artistic and use different poses and compositions.
- Details and accessories - shots that focus on product details such as zips, buttons, necklaces, bags, etc. These images help to better present product information that may be important to detail-oriented customers.
- Photos with abstract or contextual backgrounds - these are photos of clothes placed against a background that is not fashion-related but helps to create a mood and atmosphere, or against objects that add context, for example photos of clothes in a landscape, city, forest, etc.
- Photos with 3D technology - this is an innovative technology that creates realistic 3D models of clothes that can be rotated and viewed from different angles. 3D photos are increasingly popular in online shops and websites. All types of garment photography have their advantages and depending on the objectives you want to achieve, you should choose the right type of images.
Based on this information, we can accurately estimate the time and cost of the photo shoot and give you recommendations and recommendations to achieve the best result. Our services include full photography, including background preparation, lighting, product editing and photo retouching and processing. We can assure you that our garment photography is done with the utmost care and detail, so you can present your products in a way that attracts attention and enhances their appeal. If you have any questions or would like to make an appointment, please contact us. We are ready to work and help you present your garments in the best possible light. 
