How do you tell the difference between a professional product photographer and an amateur photographer?
AgnieszkaHow do you tell the difference between a professional product photographer and an amateur photographer?It is becoming increasingly common to come across amateur product photographers who offer their services to take advertising images, without any prior experience or relevant skills. And although these offers can sometimes be tempting in terms ...
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What does the Polish E-commerce market look like in 2022?
MichałWhat does the Polish E-commerce market look like in 2022?Where some lose, others gain. This old truth is still relevant and holds true, among other things, in relation to the current economic situation in Poland. The coronavirus pandemic put an end to many businesses, but at the same time allowed ...
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Is it worth selling on Amazon?
AgnieszkaIs it worth selling them on Amazon?The short answer is: Yes! However, in order to enter into a profitable partnership with this global online sales giant, there are some important things to consider, especially in relation to your customers' shopping preferences. The benefits of selling your products through Amazon are ...
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Good product photography and conversion on Amazon
MichałGood product photography and conversion on AmazonProduct photography and, more broadly, advertising photography are currently booming fields of photography. The main reason for the popularity of this type of service is the ever-growing interest in online shopping. There are more and more online shops and, consequently, competition is also increasing. ...
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How to make a good photomontage / photomanipulation? What should I pay attention to?
AgnieszkaHow to make a good photomontage / photomanipulation? What should I pay attention to? The e-commerce market requires products to be presented in such a way as to encourage customers to buy a particular item. Product photography helps with this. In some cases, photomanipulation is required. Such a procedure is useful ...
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The role of product photography in online sales
MichałThe role of product photography in online salesNo one needs to be convinced of the power of the marketing potential of the World Wide Web. Selling products via the Internet is very profitable, as a very wide range of potential customers can be reached via the web, even those living ...
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Packshot pricing - what does the price of product photography depend on?
AgnieszkaEvery online shop owner knows how important good quality product photos are. Photographs that are unattractive, not very clear and do not highlight the advantages of an item simply - colloquially speaking - do not sell.A customer who is about to decide to buy an item online is more than ...
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Light in product and traditional photography
MichałTo say that light in photography is of great importance is like saying nothing at all. Used skilfully, it allows you not only to properly highlight the elements of a photograph that you want to particularly stand out, but also to build a mood, emphasise colours, textures and so on.Natural ...
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Is it worth moving from a desktop business to online?
MichałIs it worth moving from a desktop business to online? Nowadays, more and more entrepreneurs are deciding not to rent expensive office space altogether. By moving your business online, you can save a lot of money. The advertising of products and services is greatly facilitated by various tools. Development of ...
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Product photography in the age of pandemic - How coronavirus is affecting E-commerce
MichałThe coronavirus pandemic has caused a great many changes in everyday life. It has changed how we work, how we rest, how we study and how we...shop. As very many stationary shops have temporarily closed, people have started to buy online en masse. It is not only clothes or shoes that ...
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